Episode 09: Leveraging Your Peeps

The idea of “leveraging” can often be misconstrued as manipulating people.  In today’s episode of The Pursuit of Badasserie: The Podcast, Lynn and Amanda discuss what exactly leveraging entails and how it can be particularly useful in your business relationships and collaborations.

Lynn and Amanda discuss:

  • The intention behind leveraging
  • Relationship capital
  • Strategic alliances
  • Referral partners
  • Being strategic about the people around you
  • What is in it for them?
  • Having conversations around leveraging
  • Give and take
  • Focus on giving and promotion
  • Finding the intention behind the leveraging
  • Context and communication
  • Trading services
  • Do what I say, not what I do
  • Perceived value
  • Efforts vs. monetary returns
  • ROI
  • Setting the context and the check-in points
  • Time/worth value
  • The one-night stand
  • Thinking about the potential
  • Affiliates
  • Brand ambassadors
  • The bigger picture
  • Leveraging in our everyday relationships
  • Smarter not harder
  • Finding deeper fulfillment
  • Understanding your time
  • Cultivating relationships
  • Action items
  • Receiving vs taking

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